Strategic Consultation

Marketing and communication strategies

Channel-specific
strategies

Go-to-Market
strategies

Creative Content Development

Educational and promotional materials for healthcare professionals

Patient materials and disease awareness campaigns

Engaging content for websites, media and social media

Digital Marketing

SEO optimised websites and SEM strategies

Targeted social media and content marketing campaigns

Email
marketing

In-Store Marketing in Pharmacies

Point-of-Sale marketing and promotions to maximise visibility and sales

Visually appealing and functional package design

Supporting pharmacy staff with effective training materials and targeted communication strategies

Omnichannel Marketing Strategies

Integrated campaigns across digital and traditional platforms

Cross-channel
brand consistency

Performance tracking and optimisation

Regulatory Compliance

Adherence to local pharmaceutical marketing regulations

Market-specific
localisation

Expertise in medical, legal, and regulatory review processes

Technical Knowledge

Experience in working with various platforms e.g. Veeva, eWizard, Magnolia, Drupal and other CM systems

Building and maintaining
WordPress and Drupal websites

Experience
with AI

Service Design

Facilitation workshops in the field of health communications and marketing

Rx marketing and OTC marketing training sessions

Testing and refining ideas with the help of heuristic evaluation